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jacket UNVAIN, denim NO FAITH STUDIOS, bracelet CHROME HEARTS
mask STYLIST'S OWN
"Moths may not be the most delicate creatures, but they always come close to the light," Souly explained to me when I asked about the origin of his fascination with the animal. Ever since he announced his latest EP Moth Music, moths are on his album covers, in his stage designs, his lyrics, his language, his merch. Somehow the moth signifies everything.
Moths are creatures of the in-between, and it's a condition Souly seems to chase in the music itself, that genre-fluid, flickering sound between rap and trap; but also on the level of his persona, in which you discover his melancholic "loser" sound transform into a raging, incandescent rap artist at any given time.
It's fascinating to watch him develop his own aesthetic with a certain calmness, always seeming to evolve his own work in a surprising way. His precise vision has now taken shape in his own festival called MOTH FEST, celebrating its debut this Friday in Hannover, where Souly acts not only as the host and performer, but also as the curator of his own handpicked lineup of other artists.
In collaboration with Crocs, whose new versatile editions of the Echo II Model were styled in a variety of settings, this editorial by Michael Anthony Baumann and Franka Rosa Maria Klaproth explores Souly’s artistic identity as the moth man.
jacket and pants 032c, shoes CROCS ECHO II Green Burst
suit 032c, glasses GUCCI, shoes CROCS ECHO II Orange Burst
jacket C.P. COMPANY, pants DOLCE AND GABBANA, shoes CROCS ECHO II Moon Burst
suit 032c, shoes CROCS ECHO II Orange Burst
shirt SF1OG, pants OTTOLINGER, shoes ARTIST'S OWN, bracelet left hand CHROME HEARTS, bracelet right hand GOTI
jacket and scarf UNVAIN, glasses GUCCI, grillz ARTIST'S OWN
shirt DAGGER, beanie and shorts ARTIST'S OWN, shoes CROCS ECHO II Green Burst, bracelet left CHROME HEARTS, bracelet right GOTI, bag ALEXANDER McQUEEN via Ebay
shirt SF1OG, pants OTTOLINGER
Einer kann gewinnen, einer hält seinen Kopf hin
Lauf' durch die Stadt, als ob ich ein Gott bin, ja
Jetzt kommt das Bossbaby, lass es tropfen
I love bad bitches, das' mein fucking Problem
Motten in mei'm Schrank, in der Jeans ein Loch drin
Schwör', wie läufst du rum? Ich hab' mich erschrocken
Patrouillier' den Block, als ob ich ein Cop bin, ja
Augen immer auf, ich brauch' Augentropfen, ja
WATER auf dem Beat, Souly an dem Mikrofon
Intro, Zwilling
jacket UNVAIN, denim NO FAITH STUDIOS, bracelet left CHROME HEARTS, bracelet right GOTI
This editorial was produced in collaboration with Crocs, on the occasion of the launch of the new Echo II Model.
Credits
Photography: MICHAEL ANTHONY BAUMANN
Fashion: FRANKA ROSA MARIA KLAPROTH
Talent: SOULY
Grooming: MAI ANH RUDOLPH via LIGA NORD AGENCY
Production: VINC GERTOBERENS
Setdesign: FEE NEE
Fashion Assistant: ANNA LENA FAERBER
Fashion Assistant: KAROLA KULCSAR